CRM Software, Lead Generation, Sales Management
Everything has changed in the world of sales. What is driving this rapid change is the attitude of the consumer. With the customer in charge of the sales process, the only way to follow their lead is to use tools in an online CRM (Customer Relationship Manager)....
CRM Software, Email Marketing, Lead Generation, Marketing Automation
In a perfect world all sales leads will be easily sorted as: qualified to purchase right away or not ready yet. The ones that are qualified set appointments with one of the sales team and those not yet ready are placed into lead nurturing campaigns. Sounds like a...
CRM Software, Lead Generation
Talk to many sales organizations about the sales process and they will refer to the “sales funnel” and sometimes how they try to track it in their online CRM. The process described as the sales funnel has never been linear and today’s customers are bending the...
CRM Software, Email Marketing, Lead Generation, Marketing Automation
Unless you were raised in a barn, your mother probably taught you a few important ways to be polite to people you meet for the first time. So…why do so many businesses fail when it comes to email automation??? Jeff Bezos summed it up when he said, “E-mail has some...
CRM Software, Email Marketing, Lead Generation, Marketing Automation, Sales Management
Our economy is on the upswing in most parts of the U.S. That does not mean the phrase used by John F Kennedy in 1963 will apply. He said, “A rising tide lifts all boats”. In this recovery period, the rising tide could sink your boat if you make the mistake of...
Email Marketing, Lead Generation
Email marketing is a safe and easy way to get information about your business into the hands of thousands of readers. It’s cost effective and fast. But with so many millions of emails traveling through the system these days, it can seem almost inevitable that yours...
