Category: Marketing Automation
Marketing automation bridges the gap between leads and loyal customers. Learn how SalesNexus helps you set up drip campaigns, behavior-based triggers, and multi-channel workflows that keep prospects engaged without extra manual effort.
4 Critical Ways Your Marketing Automation Develops Trust
The words “Marketing Automation” often bring back memories of the dry, impersonal emails you have received. You probably hate it when you get an email...
More Marketing Automation = More Savvy Buyer Response
It’s the Personalization Stupid! That’s right, marketing automation can (and should) lead to more personalized communication. If you are not currently using your CRM software...
What Pro Comedians Teach You about Email Marketing
Despite what you have been told by companies promising you a “set it and forget it” approach to email marketing, you must continually improve your...
How Online CRM is Like a Love Note to Your Customer
Although the British-American band Foreigner burst on the music scene with the 1984 ballad, “I Want to Know What Love Is”, they were not talking...
Measure Twice, Cut Once in Online CRM and Marketing Automation
With the ever-shifting business environment of today, it can sometimes be hard to justify taking the time to carefully measure, deliberately strategize and consistently review...
10 Ways to Control Your Sales Lead’s Buying Cycle
Do you sometimes feel that the sales leads are holding you hostage and making all the demands? Since a recent Marketo survey indicates that 93%...
Tried and True Army Tactics to Use in Your CRM Software
Q: How can you effectively lead prospects through your sales process to become a loyal customer and how can CRM software help? CRM Tactics...
5 Steps to Engaging Email Marketing Automation
Most business is hyper-aware of the fact that email marketing automation is a wonderful tool in today’s marketplace. Yet, an email marketing campaign implemented poorly...
4 Glaringly Obvious Signs of Bad Email Marketing
Unless you have been hiding under a rock somewhere, you have been hearing about the marvelous results some companies are experiencing with marketing automation that...