Social Media 101

Many of my customers are aware of the need to become active in Social Media but, they’re too busy and not sure of how to start.   For the “non-technical” among us, it can be a bit scary to get started even creating LinkedIn and Facebook...

The Irrational Customer

While multi tasking, Twittering and emailing today, I ran across a post on Seth Godin’s blog that really hit home.  I had to stop and share it with you. Seth nails the fundamental difference between mediocre sales people and top producing sales people in...