Intent data is the digital footprint that reveals what products and services potential customers are actively researching online. Understanding intent data helps businesses identify high-value prospects at the exact moment they’re ready to buy. In this guide, we’ll explore how ad networks collect and use intent data, the technologies behind it, and how you can […]
Data privacy concerns around public AI tools like ChatGPT have become a critical issue for businesses. When you upload confidential information to a public LLM (Large Language Model), you may be exposing sensitive data to third parties and violating legal obligations. In this article, we’ll explore the data privacy risks, legal implications, and best practices […]
Healthcare companies are under heavy regulatory pressure (HIPAA in the U.S., GDPR in Europe, etc.), so their AI solutions are being designed with privacy-first architectures. The goal is to harness AI for clinical, operational, and customer-facing workflows without exposing Protected Health Information (PHI). Here’s how they’re doing it: 1. Data Architecture Strategies a) Data Minimization […]
Summary: B2B Contact Data Enrichment—Building, Cleansing, and Strengthening Your Lists Get 3x the contacts when you subscribe today! In today’s fast-paced B2B environment, maintaining clean and enriched contact lists is critical to building stronger relationships and achieving meaningful engagement with prospects and customers. The video “B2B Contact Data Enrichment, Building and Enrichment” by SalesNexus provides […]