Email Marketing, Lead Generation, Marketing Automation
With the release of “ACT and Outlook are Holding You Back”, I’ve had the opportunity to talk with lots of business owners struggling with their contact management system. There’s a common theme among them that has me scratching my head…...
Email Marketing, Lead Generation, Sales Management
Contact Management Essential – This quote from a long time friend and marketing guru, Bobby Michaels. Bobby had just read “ACT and Outlook are Holding You Back” and I guess it got his motor running! He was on fire! Bobby made some excellent points,...
Sales Management, Sales Training
The release of “ACT! and Outlook are Holding You Back” has produced a ground swell of questions! Readers want to discuss how they can apply these principals to their own businesses. It seems that the feeling of being unable to reach your full potential in...
Email Marketing, Lead Generation, Marketing Automation
You’re a small business. You’re lean and mean. You can make your competition look like a bunch of chumps! Except… ACT! and Outlook are holding your business back from being everything that it can. We’ve just posted a new report that includes:...
Marketing Automation, Sales Management
Another great article by Daniel Sitter! This one about how frequently the flaw in your sales process is that you’re just not following up. I can tell you from my point of view, as the CEO of a contact management service, that its true. In 2008, just...
Email Marketing, Marketing Automation, Sales Management
SalesTeamTools.com has asked its contributors to answer the question, “What’s the one thing you changed in 2007 that had the greatest impact on sales?”. There have been some fascinating responses. Jan Visser, founder of SalesTeamTools.com, asked me...
Sales Management, Sales Training
Okay, this is just good fun stuff… See the most frequently viewed videos of 2007, as ranked by Hans Johnson.
Lead Generation, Sales Management
That’s right, I said “put them in a bucket”… Of course, what I mean is to categorize them. There are all kinds of potential markets and customers for your business out there. You need to know which ones are the most profitable for you. I...
Lead Generation, Sales Management
In front of the customer, they’re instinctive… But somehow, they’re tough to write down on a piece of paper. Your qualification questions. The questions you ask a prospect so that you understand they’re needs and what...
CRM Software, Email Marketing, Lead Generation, Marketing Automation
Sales wins customers and customer service keeps them. Growing your business depends on both. In recent posts, I’ve addressed how easy and profitable it can be to use an information system to beat the pants of your competitors at customer service and turn your...
Lead Generation, Sales Management
Per my last post, I owe you an article on how to motivate your team to use an information system to improve sales, service and support effectiveness. However, I saw a post today that I just had to pass on. Yaro Starak’s post about an article by Rich Schefren is...
CRM Software, Lead Generation, Sales Management
You don’t have to be in the Fortune 500 to build superior stellar customer service into your business. In fact, when’s the last time you called a Fortune 500 company for service and came away impressed with the service you got? The big guys have the...
CRM Software, Lead Generation
Management gets a lot more out of CRM system if the sales team is using it because they want to, because it helps them sell more. And it really is just as simple as Mr. Misner describes. As Bo Jackson said, “Just do it!” I hope its obvious but, to be sure...