Welcome to Our Blog
Let’s face it - most CRMs feel like they were built in a boardroom by people who’ve never closed a deal. But not here. We’re flipping the script. This blog is your backstage pass to smarter selling, real-world tips, and a whole lot of personality.
Mobile Email Marketing And You In 2014
Mobile Email Marketing As you plan for 2014 we want you to keep in mind the ever changing environment for Email Marketing. Below is an...
It’s a Jungle Out There – What Animal is Like Your Email Marketing?
According to a recent article from Curata, 71% of marketers plan to increase their budget for content marketing in 2014. Since a large percentage of...
Giving Meaning to Lead Generation
So much has been said about lead generation: how to do it, what not to do, tricks, and favorite tips. A few months back, The...
4 New Ways to Sell to Your Constantly Connected Sales Leads
Today’s sales leads are not at all like the ones only a few years back. They are constantly connected, tech-savvy and ego-centric. Because they know...
3 Powerful Ways to Maximize Automation in Your Email Marketing
Maximize Automation -Email marketing has been around for a very long time. In the early days, marketers used the “batch and blast” method of reaching...
10 Ways to Avoid Common Email Marketing Mistakes in 2014
Email marketing has always had critics. These skeptics will tell you all the reasons why the email marketing channel will eventually fizzle out. However, recent...
One Single Requirement for Success in Email Marketing
Email Marketing Success – Email has been around a very long time and lacks the sexy appeal of social media like Pinterest, Instagram or the...
Perfecting Your CRM by Learning from Secret Shoppers
The root of CRM is customer service. You wouldn’t need software or systems to help manage your customer database if you didn’t care about customer...
5 Valid Reasons Why CRM Software Can be a Waste of Money
Few companies can survive without CRM software for Customer Relationship Management. But all too often, companies are wasting money on a full-blown system with amazing...