Small Business Email Marketing FAQ

Can Email Marketing Help Small Businesses? Maintaining good customer relationships through consistent customer interaction and great customer service is key to building a successful small business. Email Marketing can help make customer touch points more consistent,...

What Is CRM?

CRM, or Customer Relationship Management, is a holistic approach to managing customer information through software solutions. Customer relationship management software is intended to cut costs and increase profits by enhancing the customer experience.  CRM can combine...

How To Avoid CRM Buying Mistakes

5 Tips for Selecting A CRM Software Solution Choosing a Customer Relationship Management (CRM) software solution can be a daunting task. There are a plethora of CRM software solutions out there that would lead you to believe that they have the best solution for your...

How To Choose CRM Software

Picking the right CRM software partner is critical for long-term CRM success. The first question you should be asking is what are my business goals. Establishing your business goals will help you weed through all the options available with CRM systems to determine...