Email Marketing, Sales Management
Coutesy of the Vistage blog, some great quotes and management lessons from two of our greatest presidents… Washington and Lincoln on Management: “My observation is that whenever one person is found adequate to the discharge of a duty, it is...
CRM Software, Email Marketing, Lead Generation
I was honored to appear on the recent teleseminar as part of the Content to Cash campaign, with Kate Frank. We discussed how any business can build a system that generates highly qualified sales leads and build their business affordably. Listen to the audio recording...
Email Marketing, Lead Generation, Marketing Automation
How to communicate what your products and services do for your customers, get their attention and understand their needs, with Michael Halper, author of “The Cold Calling Equation” – You’ll learn… Communicating your Value Proposition Understanding...
CRM Software, Lead Generation
If you could qualify sales leads and spend 100% of your time talking to only highly qualified prospects that have a need to purchase your product and service, would it make your job easier? If you also knew they had the interest, authority, and budget to purchase...
CRM Software, Email Marketing
Developing trust-based relationships with your prospects is a highly effective way to increase sales. You may be skeptical about how an email strategy can deliver sales. These are the reasons you may doubt the effectiveness: Your own inbox is overflowing…so you can’t...
CRM Software, Email Marketing, Lead Generation
Clients ask how I came to work for a Houston based company while living in the small Georgia town of Athens. Here’s my story: My first exposure to the SalesNexus CRM program I was the SalesNexus CRM administrator for the University of Georgia Conference Center and...
CRM Software, Email Marketing, Lead Generation
The reason why so many companies are having great success with CRM solutions is that it creates an atmosphere of courtship that can lead to trust. You may remember the days…not so long ago…when good sales people could make a cold call to a prospective buyer and close...
CRM Software, Lead Generation
One of the often overlooked benefits of CRM is communicating the desire for relationship with our customers. In the past, making a sale has been based on competition for the quick sale. That is clearly a masculine activity. The single purpose of making the sale has...
Email Marketing, Marketing Automation
A simple 5 step process to create on-going, automated email marketing campaigns that engage your audience and identify highly qualified prospects. You’ll learn… How to define your target audience and tips on sourcing email lists. How to create valuable...
Lead Generation, Sales Management
An in-depth look at what should be measured in every sales process, how to set goals for and measure it and how to manage sales people to achieve business growth. You’ll learn… •How failure to measure and manage the actions that lead to sales...
Lead Generation, Sales Management
An in-depth look at how to use simple questioning techniques to determine if a sales lead will purchase and the powerful impact of consistent qualifying. You’ll learn…. (Register here) •How to determine what makes a prospect qualified for...