Email Marketing, Sales Management
Craig Klein speaks at email world about the power email marketing can have on your sales funnel Digital Marketer puts on some of the best conferences on digital marketing I know of. I was honored to be a speaker at the recent Email World conference, in September of...
Email Marketing, Lead Generation, Marketing Automation
We are often asked about our Sales Ready Starter Kit, and how it can help someone’s business. For those that have not started pre-qualifying leads it can really get you on the right track, and help your sales team be more efficient with their time. How does it...
Email Marketing, Lead Generation
Turn your boring email marketing campaigns into exciting ones with an animated GIF. Spice Up Your Email Marketing! With an animated GIF you can really extend the capabilities of your emails. Follow along in this video as Austin shows you how to create an animated GIF...
Email Marketing, Lead Generation, Marketing Automation
So much has been said about lead generation: how to do it, what not to do, tricks, and favorite tips. A few months back, The Huffington Post shared a detailed example of a cold call gone wrong. The sale though went wrong long before the conversation even started. The...
CRM Software, Lead Generation
Today’s sales leads are not at all like the ones only a few years back. They are constantly connected, tech-savvy and ego-centric. Because they know how to research, review and compare prices before making a purchase, they are in control of the buying process. They...
Email Marketing, Marketing Automation
Maximize Automation -Email marketing has been around for a very long time. In the early days, marketers used the “batch and blast” method of reaching potential customers. Because the recipients were happy to read their email when it came in small quantities, those...
CRM Software, Email Marketing
Email marketing has always had critics. These skeptics will tell you all the reasons why the email marketing channel will eventually fizzle out. However, recent studies have shown the average return on investment in email marketing to be anywhere from $32 to a...
Email Marketing, Lead Generation
You’ve heard all the “buzz” about how profitable email marketing has become in today’s business environment. You need people to email. You want to get a list of sales leads quickly and cheaply too. This mindset of desperation can actually work...
