Welcome to Our Blog
Let’s face it - most CRMs feel like they were built in a boardroom by people who’ve never closed a deal. But not here. We’re flipping the script. This blog is your backstage pass to smarter selling, real-world tips, and a whole lot of personality.
4 Key Benefits of Email Marketing for Salespeople
In many businesses, the roles of marketing and sales teams are rigidly defined—and quite limited. Marketers in these businesses have the job of generating and...
The Question Isn’t Why Your Sales Team Should be Email Marketing…but How?
Do you know how many people use email? You probably don’t have an exact number but you know the answer is, everyone, right? The question isn’t why you...
Is Your Online CRM just a Rolodex in the Cloud?
You’ve signed up for a fancy new cloud-based online CRM software. This new system will help you manage sales like nobody’s business, keep up with...
Simple Strategy for Creating Ongoing Email Campaigns
Email campaigns can create a lot of interest and business regarding your products or services. However, for small to medium size businesses that don’t have professional...
Lead Generation Investments are Wasted without Lead Management
Businesses place their trust in marketing professionals for whatever they see as the “sticking point” of their efforts to generate more sales. One of the...
Four Tips for Creating Successful Lead Nurturing Emails
Small businesses have to leverage every bit of technological know-how to remain competitive and attract leads. At the same time, they have to remain true...
Don’t Wait – Start Measuring Sales Behavior ASAP!
Have you ever noticed the high rate of turnover in the sales industry? That isn’t customer turnover rates we are talking about, this is employee...
Using CRM to Find and Hire the Right Salesperson
Every business must know what they need from each salesperson and they need to know how to find the people who can deliver those results....
The Content Newsletter is Not Lead Nurturing
Digital marketers are looking for new and effective ways to market over email. Some choose to use a content newsletter on a daily, weekly or...