CRM Software, Marketing Automation, Recents, Sales Management
Here’s something to think about: the goal of your marketing and sales teams isn’t to make sales—it’s to create loyal customers (“brand advocates,” as some would have it). Why? Because if yours is like most businesses,...
CRM Software, Recents, Sales Management
CRM Grows Profits – Yes, it really can AND the great news is that it’s easy! Read on for a simple tip you can implement today! Are sales people cutting profits by using price discounts to win business? When sales people fail to differentiate themselves or...
Email Marketing, Marketing Automation, Recents, Sales Management
In many businesses, the roles of marketing and sales teams are rigidly defined—and quite limited. Marketers in these businesses have the job of generating and nurturing leads, these businesses contend; salespeople run with those leads, hoping in many instances...