Email Marketing, Lead Generation, Marketing Automation
How to communicate what your products and services do for your customers, get their attention and understand their needs, with Michael Halper, author of “The Cold Calling Equation” – You’ll learn… Communicating your Value Proposition Understanding...
Marketing Automation, Sales Management
An in-depth investigation of how to identify the emotional circumstances that cause customers to buy from you, how to question prospects to diagnose their “pains” and build sales process that win! You learn… •What makes people buy? •The...
Email Marketing, Marketing Automation
A simple 5 step process to create on-going, automated email marketing campaigns that engage your audience and identify highly qualified prospects. You’ll learn… How to define your target audience and tips on sourcing email lists. How to create valuable...
CRM Software, Email Marketing, Marketing Automation
4 Things to Do – and – 4 Things to Not Do With the fast pace that has become part of our high-tech world, today’s consumer craves a relationship. It is possible to develop good customer relationships using high-tech tools like CRM programs and automated email. It is...
Email Marketing, Marketing Automation
Email marketing has advanced to be a perfect combination of low cost marketing, technology infused outreach and social networking. It can easily take on a bad reputation by being classified as bulk email or even worse spam, but with the proper content and formatting,...
Email Marketing, Marketing Automation
Email Marketing versus Direct Mail: Which to Use? Whether you are launching a new small business or are a large established business refining your marketing mix, a common question stands before you: Email or Direct Mail? Maybe you’ve used one relentlessly throughout...
