CRM Software, Email Marketing, Marketing Automation
With the ever-shifting business environment of today, it can sometimes be hard to justify taking the time to carefully measure, deliberately strategize and consistently review our marketing automation using online CRM. In fact, in the digital world, many would say...
CRM Software, Lead Generation, Marketing Automation, Sales Management
Do you sometimes feel that the sales leads are holding you hostage and making all the demands? Since a recent Marketo survey indicates that 93% of B2B buyers use an internet search to begin the buying process, by the time you talk to them they already think they have...
CRM Software, Marketing Automation, Sales Training
Q: How can you effectively lead prospects through your sales process to become a loyal customer and how can CRM software help? CRM Tactics – Implement a strategy used by the U.S. ARMY they call the After Action Review process. Major R. Kennedy...
CRM Software, Email Marketing, Lead Generation, Marketing Automation
Most business is hyper-aware of the fact that email marketing automation is a wonderful tool in today’s marketplace. Yet, an email marketing campaign implemented poorly is often a waste of time. For many companies, the mystery of success is elusive and causes them...
CRM Software, Email Marketing, Marketing Automation, Sales Management
Unless you have been hiding under a rock somewhere, you have been hearing about the marvelous results some companies are experiencing with marketing automation that uses targeted email campaigns. Just a few years ago, many were predicting the doom of email marketing...
CRM Software, Email Marketing, Lead Generation, Marketing Automation
In a perfect world all sales leads will be easily sorted as: qualified to purchase right away or not ready yet. The ones that are qualified set appointments with one of the sales team and those not yet ready are placed into lead nurturing campaigns. Sounds like a...