Lead Generation, Marketing Automation, Recents
According to Hubspot, 53% of marketers say that at least half of their entire budget is dedicated to lead generation, but more than 90% of the leads they generate never result in sales. The takeaway: marketers tend to pay far more attention to lead generation...
Lead Generation, Marketing Automation, Recents
Marketing and lead generation is one of the most important parts of growing a business. Firms without leads and prospects are destined to stagnate. Continually generating new leads creates new business opportunities and more revenue. Still, most of the leads do not...
CRM Software, Marketing Automation, Recents
The CRM and marketing automation slippery slope sneaks up on you quickly. Here’s an example… Alicia’s business is experiencing a period of growth. She feels the need to better understand her customers and increase efficiency, so, she invests in...
Lead Generation, Marketing Automation
Nurturing leads is one of the most essential elements of an inbound marketing campaign, even though it requires numerous steps to make it thorough. You can’t expect to nurture a prospect in a flash, and certainly not all by yourself. While it’s possible to...
Email Marketing, Lead Generation, Marketing Automation, Recents
Lead Generation Email Campaigns can be one of the most affordable and effective ways to generate quality leads for B2B sales teams. However, there are # mistakes commonly made by B2B brands that undermine Lead Generation Email Campaigns and the sales growth...
