“Contact Management Ain’t Easy, Its Essential”

Email Marketing, Lead Generation, Sales Management

Contact Management Essential  – This quote from a long time friend and marketing guru, Bobby Michaels. Bobby had just read “ACT and Outlook are Holding You Back” and I guess it got his motor running!  He was on fire! Bobby made some excellent points,...

ACT! and Outlook are Holding Your Business Back

Email Marketing, Lead Generation, Marketing Automation

You’re a small business.  You’re lean and mean.  You can make your competition look like a bunch of chumps! Except… ACT! and Outlook are holding your business back from being everything that it can. We’ve just posted a new report that includes:...

The one thing you changed in 2007

Email Marketing, Marketing Automation, Sales Management

SalesTeamTools.com has asked its contributors to answer the question, “What’s the one thing you changed in 2007 that had the greatest impact on sales?”. There have been some fascinating responses. Jan Visser, founder of SalesTeamTools.com, asked me...

Making your horses drink the water

CRM Software, Email Marketing, Lead Generation, Marketing Automation

Sales wins customers and customer service keeps them.  Growing your business depends on both.  In recent posts, I’ve addressed how easy and profitable it can be to use an information system to beat the pants of your competitors at customer service and turn your...

The end of advertising as we know it

Email Marketing, Lead Generation, Marketing Automation

Well there it is! If you have anything to do with marketing or selling, you need to read IBM report, “The End of Advertising as We Know It”, I picked up on TechCrunch!   Its a validation of all the trends we sense in the industry with some fascinating...
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