email marketing

This category is about email marketing.

Cold Emailing Done Correctly

cold emailing done correctly

According to the Harvard Business Review, cold emailing can work well. Cold emailing is when you reach out to someone for the first time via email. When you conduct cold outreach, you have yet to establish a relationship with the receiver. You also have no real-time interaction with your audience and are reliant on verbal … Continue reading

Crete email marketing strategy to support your business

Build an email marketing strategy to support your business

What are the advantages of strategically using email in marketing your business? In this podcast, SalesNexus CEO Craig Klein continues the conversation with MarTech Podcast host Benjamin Shapiro about the advantages of email marketing. Here they delve into the different ways businesses can integrate email in their marketing strategy. In particular, they look into how … Continue reading

How to create B2B Email Campaigns that get results

How to create B2B Email Campaigns that get results

In this world where customer communications is growing increasingly complex, we are getting more and more requests for our attention. What do you need to do to separate your B2B email campaigns from the rest of the crowd, and to stand out amidst all the sales noise? How do you create B2B email campaigns that actually … Continue reading

How to Nurture Leads with Text Message Marketing

How to Nurture Leads with Text Message Marketing

Most people today have their smartphones with them 24/7. Have you considered using text message marketing to communicate with prospective and current clients?How can you use text message marketing in the right way to nurture your sales leads? Unlike other forms of marketing, text message marketing have a 70% response rate!  SalesNexus CEO Craig Klein virtually … Continue reading

How to Win More Business by Knowing Your Customers

Have you ever wondered how to win more business by communicating with your clients and knowing your clients more?
Listen in on the conversation between SalesNexus CEO Craig Klein and SaaS Story In The Making host Matt Wolach as they discuss how businesses can win more clients by knowing their customers.

How to Win More Business by Knowing Your Customers

Have you ever wondered how to win more business by communicating with your clients and knowing your clients more?
Listen in on the conversation between SalesNexus CEO Craig Klein and SaaS Story In The Making host Matt Wolach as they discuss how businesses can win more clients by knowing their customers.

Finding a Salesforce Alternative

Finding a Salesforce Alternative

Is it time for you to look for a Salesforce alternative? Thousands of companies just like yours start with Salesforce with great expectations only to be disappointed.  Frustrations with under-utilization and ever growing costs are the norm.  Worst of all, Salesforce keeps customers locked into long term contracts and makes it difficult to migrate to … Continue reading

April 2021 Release

April 2021 Release

Today, SalesNexus announced the release of the latest updates to its CRM and Marketing Automation Suite. This is scheduled to be available on April 22, 2021, at 8pm ET / 5pm Pacific. Here’s what’s new Enhancements: Sales Import from CSV Users can import Sales Report Updates/Opportunities that are exported from Quickbooks or any other accounting … Continue reading

3rd Critical Factor for Success: Develop a team of master virtual sellers

3rd Critical Factor for Success: Develop a team of master virtual sellers

Ultimately, the goal is to develop a team of master virtual sellers, but in order to do that, we have to overcome some hurdles.  New Skills & Coaching Coaching is the key to supporting skill mastery. Training alone vs. Training with Coaching has a four-fold impact on one’s ability to master a skill. So if … Continue reading

2nd Critical Factor for Success: Focus on Both Leading and Managing

2nd Critical Factor for Success: Focus on Both Leading and Managing

Success in sales is a combination of the quantity of calls you make, and the effectiveness of each call. The reason we hire more reps is because we want to get a higher quantity of calls. The reason we train with coaches is because we want to get better quality of calls.  Surprisingly, although sales … Continue reading

1st Critical Factor for Success: Build your 2021 plan based on the new reality

1st Critical Factor for Success: Build your 2021 plan based on the new reality

Even with the progress of a possible vaccine on the horizon, we need to face the reality that this may be the new normal for a while. With that, we need to plan for a full year of COVID in 2021. Instead of setting your budgets based on 2019, base it on 2020, assuming that … Continue reading